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Four qualities your lawyers must have to succeed with your legal marketing blog

Good web content can make you stand out and “outsmart” your competitors. Your editorial team must have (or acquire) certain skills in order to get there Empathy There are thousands of websites out there. If you really…

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Legal Content as a Valuable Business Asset: Some concrete examples

Magic happens when you valorise your content. You turn knowledge that your company has but is invisible into something tangible that has amazing business value for your organization. In this post, I would like to show how…

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We are content coaches

Our mission in life is to help teams to create, publish and manage their web content “assets” & do it efficiently. What does a content coach do? Helps you define your content strategy Once you have a…

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We are Content Strategists

What is a Content Strategy ? What is content? In our ebook on How to Create Good Content we defined content as “knowledge in consumable formats that may include blog articles, but also videos, podcasts, social media…

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Writing smart content for the Web: train your lawyers to create really good content

With the internet providing the most powerful means of distribution, design has become the most effective mean of differentiation. There are billions of pages on the internet. To do better than your competitors, you simply need smarter…

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Where do we stand in the online advertising business (and why)?

Hello. We are the Big Kids! What do we do? We are a content marketing agency. We are fascinated about the power of design thinking as the guiding method for structural transformation inside organizations. These days, if…

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Free discovery session: Fix an appointment

A discovery session is a 2 hour consultation in which we are going to listen to your needs in order to make a first analysis of your content situation. Fill your contact information below and we will…

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